Pricing Your Services with Confidence
January 20, 2027 @ 1:00 pm - 2:00 pm
Date: Wednesday, January 20, 2027
Time: 1:00 pm – 2:00 pm
Format: Online (live webinar)
Registration Fee: Members – Free, Non-Members – $20
Description
Many experienced professionals still struggle to confidently communicate their value and price their consulting services or business proposals accordingly. This session explores the psychology behind underpricing, common pricing mistakes, and strategies for discussing rates without anxiety or hesitation. Attendees will gain practical tools for establishing pricing that appropriately reflects their or their business’ expertise, knowledge, and strategic impact, while winning new contracts.
Key Takeaways
- Understanding the hidden drivers of underpricing
- Communicating value with greater confidence
- Navigating pricing conversations and objections
- Creating sustainable pricing strategies
Potential Presenters
- Lauren Kramer, Whalen (invited)
- Karen Vogel, CEO, Event Performance Group (confirmed)
- Margaret Pennes (confirmed)
- Joe Colangelo, CEO, Bear Analytics (invited)
Registration coming soon